GROUPON Confidential and Proprietary 2023 | Prepared for: Eloise Monnin, Tech & Marketing Kickoff / Manager Engagement / Operations <eloise.monnin@us.mcd.com>
Global Campaign Management & Market Opt-In Portal
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UK Active Groupon Customer Profile
Groupon Internal Data | Q2 2022 - Q1 2023
52.42%
Female
47.58%
Male
56%
Over $30k Income
44%
Under $30k Income
Suburban 44%
Urban 31%
Rural 25%
Family Households 64%
Single Households 36%
Groupon Global Customer Data
Select a country to view detailed metrics

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Groupon {{ selectedCountry.name }} Customer Data
Top cities by subscriber count
Monthly Visitors
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Market Opt-In Form
Opportunity: 30% off your purchase with Groupon
Launch Timing: March 1, 2026 - May 31, 2026 Retail Value: up to $50 in savings
Value Exchange: Marketing Tile, Hero Reward Icon, and 3x Push Notifications
MyMcDonald's Rewards
Redeem your points for exclusive Groupon deals. Get at least 30% off on qualifying offers.

✅ Eligibility

  • Be an active MyMcDonald's Rewards member
  • Successfully redeem the required number of points to receive the reward
  • Be located in a participating territory where the promotion is active
  • Have or create a Groupon account and agree to Groupon's Terms of Use
  • Meet any additional eligibility requirements outlined in the applicable Program Terms

🔄 How to Redeem

1
Redeem Your Reward
Use your MyMcDonald's Rewards points to unlock the Groupon promo code.
2
Receive Your Code
McDonald's will distribute your unique digital promo code to you through the Rewards experience.
3
Visit Groupon
Go to the Groupon website or open the Groupon mobile app.
4
Choose an Eligible Deal
Browse and select a qualifying Groupon deal (excluding McDonald's competitors).
5
Apply at Checkout
Enter your promo code at checkout to receive at least 30% off instantly.
This promotion is exclusively for McDonald's Rewards members. Valid only in participating territories.
Groupon x McDonald's Campaign Details
Stakeholders, Key Discussion Points, and Action Items

Stakeholders & Roles

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Key Discussion Points

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Immediate Action Items

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Project Timeline Overview

January 2026
Tech/Marketing Kickoff
Strategy to accelerate market opt-ins
March 1, 2026
Market Launch
Opt-in deadline & campaign begins
May 31, 2026
Campaign Conclusion
Performance review & analysis
Market Opt-In Submissions
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